Artwork stating 'Education Destroys Barriers', 'We Demand Treatment', and 'I Need A Chance'

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  • Building Alliances: How rural St. Landry Parish gave its Covid vaccination effort a boost

    A pre-existing resource directory formed by a consortium of local groups addressing community health allowed St. Landry Parish to react quickly to the COVID-19 pandemic and deploy resources more effectively. The network was quickly mobilized and representatives from government agencies, the police, hospitals, and business owners met daily to coordinate care, answer questions and dispel misinformation, and eventually, ensure access to vaccines.

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  • A group of moms on Facebook built an island of good-faith vaccine debate in a sea of misinformation

    Vaccine Talk is a Facebook group for evidence-based discussion to help both pro- and anti-vaccine people wade through all of the conflicting, and oftentimes wrong, information about the COVID-19 vaccine. The group has a tough reputation because of its strict moderation system and rules of discourse. Each of the group’s 70,000 members was approved by an administrator to join and committed to a code of conduct. Users must be ready to provide citations within 24 hours of posting and the moderators don’t hesitate to kick out members who lack civility, misrepresent themselves, or make unsubstantiated claims.

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  • Why U.S. cities are enlisting micro-influencers to fight vaccine disinformation and hesitancy

    Santa Clara County City officials, together with the digital marketing agency XOMAD, paid 49 mico-influencers to promote COVID-19 vaccines and dispel misinformation. The micro-influencers were paid between $200 and $2,500, depending on their number of followers, frequency of posts, and level of engagement. Over two months, the influencers published 339 posts across Facebook, Twitter, TikTok, and Instagram, which received 2.5 million total views and impressions.

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  • When the Local Paper Shrank, These Journalists Started an Alternative

    As traditional local media outlets shrink or disappear, non-profit digital news outlets are popping up to fill the void. The New Bedford Light is one example, formed by journalism veterans and following the playbook of the Institute for Nonprofit News, the outlet provides in-depth investigative journalism. From holding government officials accountable to profiling the local human impact of COVID, the content provides deep dives into issues that matter to the local community. Content is free to readers and instead of advertising, it relies on donations, grants, and sponsorships from local businesses.

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  • India's healthcare workers are busting misinformation on WhatsApp

    Accredited social health activists (ASHA) across India fight COVID-19 related misinformation on WhatsApp. ASHAs provide basic health care to people in their villages, which puts them on the frontline of treating COVID-19 patients and educating people to dispel the many myths about the virus and its treatments. ASHAs' local interactions often identify prevailing myths, which they quickly dispel in their face-to-face exchanges and by posting in the many local WhatsApp groups that have been created. The local groups have been an effective mode of educating people and helped ASHAs gain villagers’ trust.

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  • How Social Media Fact-Checking Limits, But Can't Eliminate, Online Disinformation

    Social media companies are using artificial intelligence to help identify misinformation. Once identified, human fact checkers will verify the posts. Facebook uses 60 partnered fact-checking organizations as well as SimSearchNet++ image-recognition system that can identify image manipulation and slight changes to misinformation. Hundreds of millions of posts are flagged every year and those that are identified as “false” or “altered” are labeled with warnings and distribution is reduced.

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  • Digital Startups Are Breathing Life Into Canadian Journalism

    Digital news startups and platforms are contributing to the growth of independent media in Canada. The outlets are delivering news that can target specific groups and serve specific communities, as opposed to traditional media which seeks to gain the largest possible audience. An increase in subscriptions and a willingness from consumers to pay for quality content has put community news outlets in a position to succeed. Independent news entrepreneurs, Indiegraf, is helping journalists maximize profits by providing technology and business tools.

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  • Meet the influencers who are fighting the spread of online conspiracy theories

    Social media influencers are using “pre-bunking” -- the practice of exposing people to misinformation and offering expert-backed explanations of why it isn’t true before they see the misinformation in the wild – as a tool to fight its spread and increase media literacy. Hundreds of thousands of people follow accounts on TikTok and Instagram run by influencers whose goals are not to change the minds of staunch conspiracy theorists, but rather to provide tools for those who are either on the fence or want to learn to communicate with people in their lives who subscribe to false information.

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  • How A U.K. Imam Countered Vaccine Hesitancy And Helped Thousands Get The 'Jab'

    Sheikh Nuru Mohammed uses weekly sermons as imam at Al-Abbas mosque to dispel false information about the COVID-19 vaccine, inspiring hundreds of skeptical congregants to get vaccinated. He also turned the mosque into a vaccination center and 50 mosques have since done the same. Mohammed’s public vaccination and his sermons, which emphasize getting information from experts not social media posts, make an impact because it is coming from a trusted source rather than government officials. The mosque also delivered over 15,000 doses to people in the area, making an important connection with the local community.

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  • How One Atlanta News Station Is Fighting Against Fake News

    11Alive, a Georgia news station, runs a program called "Verify" that helps residents get accurate information and slow the spread of disinformation. Viewers submit a form online or via an app to request any piece of information be debunked or verified. If deemed a verifiable request, a 13-member team of reporters, editors, and producers investigate it by reaching out to experts and other sources. Since disinformation spreads quickly, “Verify” uses Google Analytics and search engine optimization (SEO) to get the most exposure and gain traction when a verification article is posted.

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