Cash converters: could this Dutch scheme stop drivers speeding?


A city in Holland known for its lead-footed drivers is finding success in changing behavior by offering small increments of funding for each car that stays at or below the speed limit. The initial effort raised 500 euros for a local playing field well before the three-week target date. The mobile speedometer will be moved to various cities around the province for the next two years and officials say it's a way to break drivers out of their routines and encourage them to think more about everyone's role in traffic safety.

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